Texas A&M University-Commerce

Department of Secondary and Higher Education

ETEC 562 – Introduction to Instructional Media



Course Description

            This course introduces students to the selection and use of computer-based media, multi-media, and conventional media, in the preparation of materials for instructional purposes.  Special attention is given to computer hardware and software involved in computer-based media production, digital formatting technology, and multimedia production processes.

Prerequisite:  ETEC 524 (Theories and Strategies of Computer Utilization) or permission of the instructor.


Term:              Fall 2002                         Credits:         3 hours
Section:        401                                  Call Number:   11930

Day:                Monday                                  Time:              7:20pm – 10:00pm

Location:        Metroplex Center - Mesquite


Instructor:     Dr. Jason Lee Davis

Office:             Education North – Room 114

Phone:            903-886-5598                       FAX:               903-886-5603

E-mail:            Jason.Davis@tamuc.edu

URL:               http://faculty.tamuc.edu/jdavis/

Office hours:  See website for current instructor schedule.  Other times by appointment.


            Heinich, R., Molenda, Russell & Smaldino. (1999) Instructional Media and Technologies for Learning (7th ed.). NJ: Prentice-Hall, Inc.

Course Goals and Objectives

            Upon completion of the course the learner will be able to…


1.      distinguish among message method and medium and identify the roles of media in the instructional process.

2.      describe the steps involved in systematic planning for the use of media.

3.      describe the roles of visuals in instruction, factors influencing encoding and decoding of visuals.

4.      describe non-projected media and compare the advantages and limitations of non-projected visuals.

5.      know the operations of projecting equipment (such as overhead projector, slide projector, LCD panel, multimedia projector, etc.).

6.      identify digital file, image, sound, and video formats and describe their advantages, limitations, and applications.

7.      describe non-computer-based audio/video formats and compare the characteristics, advantages, and limitations of these formats in instruction.

8.      operate audio/video equipment (tape recorder, camcorder, etc.).

9.      distinguish between CAI, CMI, CBT, and WBT.

10. identify appropriate file formats for creating computer-based multimedia as examples of using computer as a tool for instruction.

11. distinguish computer-based multimedia and interactive video.

12. describe characteristics of WANs, LANs, Internet, Intranet, network topologies.

13. describe how networks work and compare/contrast their characteristics, advantages, and limitations from an educational or training perspective.

14. demonstrate familiarity with distance education and its different telecommunication systems, especially two-way interactive compressed video.

Requirements and Assignments

Computer Presentation:  Each student must create a computer presentation that demonstrates the use of graphics, images, sound, and/or video.  The presentation should be from 15 to 20 minutes in length and is to be presented to the class.  The topic of the presentation must be pre-approved by the instructor.  Software utilized is the choice of the student.  Details will be discussed in class.

Research Paper:  Each student must submit a research paper dealing with a relevant topic, such as instructional media, instructional media delivery, and multimedia, etc.  The paper must be in APA style and from six to nine pages in length plus references.  The topic must be pre-approved by the instructor.  Details will be discussed in class.

Assignments MUST be submitted by due date.  Assignments will NOT be accepted after the due date.  Full credit cannot be earned by incomplete assignments.

Evaluation and Grading

            Chapter Presentation:          20%                            A         90-100%

Research Paper:                   30%                            B         80-89%

Computer Presentation:       30%                            C         70-79%

Critiques/Reflections:           20%                            D         60-69%

                                                                                    F          59% or less


            Regular class attendance is very important.  Class participation requires that students be present.  Class discussions and group activities that take place during class cannot be made up.  If you do miss a class, it is your responsibility to notify the instructor in advance, to contact class members to find out what occurred in that class and to make up that work, and then to check with your instructor for any additional assignments.  For computer work, it is your responsibility to check for compatibility if you wish to use computers other than those provided in the lab.  If you have any questions, contact your instructor.  No make-up exams will be given.

Accommodations for Disabilities

            Students requesting accommodations for disabilities must go through the Academic Support Committee.  For more information, please contact the Director of Disability Resources & Services, Halladay Student Services Bldg., Room 303D, 903-886-5835.

Student Conduct

            All students enrolled at the University shall follow the tenets of common decency and acceptable behavior conductive to a positive learning environment  (see Student’s Guide Handbook, Policies and Procedures, Conduct).

Additional References


Alessi, S.M. & Trollip, S.R. (2001) Multimedia for Learning – Methods and Development (3rd ed.).  Boston, MA: Allyn and Bacon.


Ertmer, P.A. & Quinn, J. (1999) The ID casebook:  case studies in instructional design.  Upper Saddle River, NJ: Merrill/Prentice Hall.


Kemp, J.E. (1994) Planning, producing, and using instructional technologies (7th ed.).  New York, NY: HarperCollins College.


Newby, T.J. (2000) Instructional technology for teaching and learning: designing instruction, integrating computers, and using media (2nd ed.).  Upper Saddle River, NJ: Merrill/Prentice Hall.


Streit, L.D., Teague, F.A., & Newhouse, B.S. (1984) Media for teachers and trainers.  Dubuque, IA: Kendall/Hunt.


Teague, F.A., Rogers, D.W., & Tipling, R.N. (1994) Technology and media: instructional applications.  Dubuque, IA: Kendall/Hunt.


Tipton, M.H. (1998) Techniques for planning and producing instructional media (4th ed.) Dubuque, IA: Kendall/Hunt.



Rev. 09/24/2002