Texas
A&M University-Commerce
Department
of Secondary and Higher Education
ETEC
587 – Advanced Production of Instructional Materials
Syllabus
Instructor: Dr. Jason Lee Davis
Office: Education North – Room 114
Phone: 903-886-5598 FAX: 903-886-5603
E-mail: Jason.Davis@tamuc.edu
URL: http://faculty.tamuc.edu/jdavis/
Online URL: http://online.tamuc.edu/
Office hours: See website for current instructor schedule.
Term: Spring 2003 (032) Credits: 3 hours
Section: 001 Day: Wednesday
Location: Education South – Rm. 125 Time:
Course
Description
Students
will develop and produce web-based instructional materials that include the
integration of text graphics animation, sound, and video into a web-based
format. Te course will address
interactivity, ethical, and security issues, among others.
Prerequisite
ETEC 525 (Internet Applications for Education and
Training) or permission of the instructor.
Textbook(s)
(not required)
Course Goals and Objectives
Upon completion of this course, the learner should be
able to…
1. understand the importance and concept of using the web for
instructional delivery.
2. design, develop, and manage content-rich, high-impact web
pages for instruction.
3. use the Dreamweaver web editor
to create sites, documents, links, and navigation.
4. use the Dreamweaver web editor
to manage web sites, set-up websites, fix broken links, synchronize files on
local and remote sites, etc….
5. use the Dreamweaver web editor
to insert images, create rollovers and image maps, create and use layers,
create and use frames, create forms, and link forms to databases.
6. use the Dreamweaver web editor
to handle media such as Shockwave and Flash movies.
7. use Fireworks to make drawings and edit objects.
8. use Fireworks to optimize graphics and images, perform compositioning, and mask images.
9. use Fireworks to create JavaScript buttons, advanced
rollovers, and sliced images for interactive performance
10. use Fireworks to export images, HTML, JavaScripts, sliced objects, frames, etc…
11. use Flash to create vector drawings and paintings for
objects and perform manipulation of objects.
12. use Flash to create layers, edit layers, mask layers,
create symbols and instances of interactive buttons and movies.
13. use Flash to create tweening
motions and shapes for live animations.
14. use Flash to create interactive movies with sound.
15. export and publish Flash movies and images.
16. demonstrate solid knowledge, skills, and techniques in
identifying and applying appropriate file formats for web content.
17. create web content by hand coding with HTML.
18. work collaboratively as a productive team member to
complete a major project.
19. effectively utilize electronic means of communication to work
collaboratively in a virtual team.
Evaluation and Grading
Dreamweaver Project: 10% A 90-100%
Fireworks
Project: 10% B 80-89%
Flash
Project: 10% C 70-79%
Semester
Project: 40% D 60-69%
Confessional: 30% F 59% or less
Attendance
Regular
class attendance is very important.
Class participation requires that students be present. Class discussions and group activities that
take place during class cannot be made up.
If you do miss a class, it is the student’s responsibility to notify the
instructor in advance, to contact class members to find out what occurred in
that class and to make up that work, and then to check with your instructor for
any additional assignments. For computer
work, it is your responsibility to check for compatibility if you wish to use
computers other than those provided in the lab.
If you have any questions, contact your instructor.
Accommodations for Disabilities
Students
requesting accommodations for disabilities must go through the Academic Support
Committee. For more information, please
contact the Director of Disability Resources & Services, Halladay Student Services Bldg., Room 303D, 903-886-5835.
Student Conduct
All
students enrolled at the University shall follow the tenets of common decency
and acceptable behavior conductive to a positive learning environment (see Student’s Guide Handbook,
Policies and Procedures, Conduct).
Scholarly
Expectations
All
works submitted for credit must be original works created by the scholar
uniquely for the class. It is considered
inappropriate and unethical, particularly at the graduate level, to make
duplicate submissions of a single work for credit in multiple classes, unless
specifically requested by the instructor.
Work submitted at the Graduate level is expected to demonstrate higher
order thinking skills and be of significantly higher quality than work produced
at the undergraduate level.
Software Projects (ETEC 587 only)
Dreamweaver Project
Each student will create an individual website project using Macromedia Dreamweaver web authoring software. Project details and specific requirements will be discussed in class.
Fireworks Project
Each student will create an individual project using Macromedia Fireworks software. Project details and specific requirements will be discussed in class.
Flash Project
Each student will create an individual project using Macromedia Flash software. Project details and specific requirements will be discussed in class.
Course Assignments
This course will be “team taught” with ETEC 587,
Advanced Production of Instructional Materials, and will require you to
collaborate in a team environment within this class and with a virtual team in
ETEC 587 for the majority of the semester in order to accomplish the semester
project.
Collaboration with your virtual team will take place
via U Compass Educator located at http://online.tamuc.edu. The course instructors will assist you
enrolling on this system.
U Compass allows you to send e-mail, chat, view postings,
and participate in discussion forums. In addition, you will be able to check grades, view announcements posted from Dr. Wickersham and Dr. Davis, and view a course calendar.
Semester
Project
The
semester project will be a combined effort between ETEC 534 and ETEC 587 in
order to create a new look for the Educational
Technology program within the Department of Secondary and Higher Education at
Texas A&M University-Commerce. This
will be achieved via designing and launching a new web site (ETEC 587) and new
printed materials such as program brochures, flyers, etc (ETEC 534).
There
will be three teams in each course and those three teams will be paired to
create three virtual teams across the two courses to collaborate on the
semester project. A review committee made
up of professors, primarily from within the Department of Secondary and Higher
Education, will select one set of team projects for publication.
Team
A
Team
B
Team
C
Responsibilities:
ETEC 587 will be responsible for creating the following:
·
Website
ETEC 534 will be responsible for creating the following:
·
Brochure
·
Informational
Flyer
·
Radio
advertisement
·
Print
advertisement
ETEC 587 and ETEC 534 will be jointly responsible for the following:
- Target audience/Identification and Demographic
research
- Teams will strive to ensure that the website and
print information share commonality among themes, colors, logos, etc. In other words, the website and print
material should be complimentary
- Logo for ETEC program
Semester
Project Assignments
Target Audience and Demographic Research (ETEC 534 & 587 class
teams)
When designing and
developing new promotional materials, it is important to know your
audience. In other words, whom are you
trying to reach with this information. For example, if your primary target audience
consisted of adults, you wouldn’t create a website with a Blue’s Clues
theme.
Requirements:
·
Research methods
of identifying target audiences
·
From that
research develop an instrument to generate a profile of current ETEC students
in order to generalize to the potential population.
·
Identify various
groups of people interested in completing an educational technology degree
program
·
From the
individual instruments each team has developed in order to collect the data,
ONE instrument must be created and then disseminated to all accessible students
in the ETEC program. Your instructors
will assist you in disseminating the final survey instruments.
Groups responsible:
ETEC 534 & 587
Project Leader:______________________________
ETEC Logo Development (ETEC 534 & 587 virtual
teams)
The ETEC program does not
currently have a logo that sets it apart from other programs. This logo will be used on print information
and the website and will become synonymous with the ETEC program and Texas A&M University Commerce.
The two teams across classes
will work together to develop this logo and will use it on the remainder of
assignments.
Requirements:
·
Transparent
background (.gif89 format)
·
Two versions of
logo
o one for print which only contains a single color and
is clear when printed
o one for the website and color brochure which can have
multiple colors
·
Scalable format
Groups responsible: ETEC 534 & 587 teams
Project Leader:______________________________
Website Development (ETEC 587)
ETEC 587 will design and
create a website for the ETEC program using Dreamweaver. Team members will need to divide up
responsibilities in order to gather the required information. Note the website guidelines below.
Requirements:
- Introduction – flash page
- Overall information of ETEC program
- Career possibilities in educational technology
- Types of degrees offered
- Recent graduates page
- Logo/color scheme (complementary with the
materials created in 534)
- Course descriptions
- Link to course scheduling page
- ETEC professors (Leah, Jason, Sue)
- E-mail
- Office number, location, courses taught
- Mini vitae – (conduct interviews)
- Degrees earned
- Past experience
- Students will identify more areas
- Images
- Physical location (map) to campus and building
- Facilities
- Commerce
- Including features of each lab
- Software available
- Hardware available
- Number of computers/printers/scanners
- Office hours
- Staffing (COE lab facilitators - pictures)
- Radio advertisement (created by ETEC 534)
- PDF versions of print material created in ETEC
534
- Links to plug-ins
- Acrobat reader
- Flash
Groups responsible: ETEC 587 teams
Project Leader:______________________________
Website Guidelines
(http://www7.tamuc.edu/ctis/forms/webguidelines.htm):
Texas A&M University-Commerce, through the World
Wide Web (WWW), provides information about its activities and educational
opportunities to an international audience including prospective students,
faculty, staff, alumni, friends of the university and others. The university's
presence on the web promotes opportunities to enhance research, scholarship,
and instruction both within the university and with the wider community. As
with all external communications, Texas A&M-Commerce's presence on the web
should promote a positive image of the university to other universities,
accrediting agencies, funding agencies, the media, prospective students, their
families, and the public.
The University encourages all departments, faculty,
and students to create and publish pages on the World Wide Web. A web page
is a privilege and not a right, and must not be in violation of university,
Refer to the link posted above in order to view the
recommended minimum standards for web pages created and published on the
Print Advertisement (ETEC 534)
Not everyone has a computer
or even Internet access, so we need to explore other possibilities of
advertising our educational technology program.
You will need to research the cost and development procedures of
creating a print advertisement.
Arrangements are in the works for a site visit.
Requirements:
- Dallas Morning News and/or other newspapers
- Research costs of placing an advertisement in
newspaper
- Complimentary to website, brochures, etc.
Groups responsible: ETEC 534 teams
Project Leader:______________________________
Brochure Development (ETEC 534)
Teams in ETEC 534 will work
with Adobe Pagemaker and Microsoft Publisher in order
to create a color brochure for the ETEC program that will be printed at the
TAMU-C print shop for distribution.
Arrangements are in the works for a site visit to the print shop in
order to gather information regarding best practices.
Requirements:
- Introduction to program
- Basic university information
- Logo
- Course offerings
- Degree programs
- Website address
- Contact information
- Physical location (map) to campus and building
- Clean layout
- Complimentary in themes and colors to website
- Images
- Facility information
Groups responsible: ETEC 534 teams
Project Leader:______________________________
Informational Flyer (ETEC 534)
College professors
make visits to high schools, community colleges, professional conferences, etc.
and use this time to advertise program offerings. An informational flyer will be something that
can be distributed easily in the packets that are handed out at these events as
well as around campus.
Requirements:
·
Black and white
for easy copying
·
Logo
·
Program
information
·
Contact
information/website address
·
Clean layout
Groups responsible: ETEC 534 teams
Project Leader:______________________________
Radio Advertisement (ETEC 534)
ETEC 534 will create
2 radio spots, a 30 second radio advertisement and a 60 second
advertisement. These scripts will
endorse the ETEC program and Texas A&M University Commerce (pending a
discussion with the radio station personnel) which will be recorded and placed
on the website created in the ETEC 587 course as a MP3 file and on the school
radio station KETR (in the works).
Requirements:
·
Students may use
themselves as the speakers or find a “personality” to participate
·
Information about
TAMU-C
·
Describes the
ETEC program
·
Career
possibilities
·
Contact
information – website address
Groups responsible: ETEC 534 teams
Project Leader:______________________________
Confessional
(all
ETEC 534 & 587 students)
The confessional will
provide you with an opportunity to journal your experience in this course. You will document in detail several areas
each week which in turn will help the course instructors collect data on the
advantages and disadvantages of teaching and learning via this method. The confessional must consist of a minimum of
13 entries (one per week) and be in Microsoft Word format. The confessional must be provided to the
instructor in electronic form (via disk or e-mail) by the end of the last class
meeting of the semester.
Points to address:
- Barriers encountered when working in teams
- Positive experiences of working in a team
situation in class
- Negative experiences of working in a team
situation in class
- Positive experiences of working in a virtual
team
- Negative experiences of working in a virtual
team
- Ways in which problems were overcome
- Overall experience
Additional References
Graham, I.S. (1997) HTML sourcebook.
INT Media Group (2002) Web developers library: Quadzilla archive.
[On-line] http://wdv1.internet.com/Quadzilla/
Livingston, D. (2001) Advanced Flash 5 ActionScript in Action.
McCormack, C. & Jones, D.
(1998) Building a web-based education
system.
Weinman, L. (1999) Designing
web graphics (3).
Rev. 1/16/2003